Courses Basics of Marketing
Basics of Marketing
In this course, you will learn the most important skills and the most used tools of successful marketing strategies quickly and effectively.
Course type: | Online course |
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Course duration: | 5 hours |
Language: | English |
Level: | Introductory |
Awards: | Certificate |
Access: | Lifetime access |
$ 39.90
Skills you will learn
Creating marketing strategies and action plans
Finding the perfect value offer for customers
Understanding the most important marketing tools and techniques
About course
This course develops the basic components of marketing. The basic idea of effective marketing is simple: It is about placing the right product or service at the right time and for the right price. The complicated part is then doing well.
In this course, you will learn the most important principles and tools such as the 4P marketing mix and newer versions of this marketing mix model (models 7P and 4C). You will also understand how important segmentation, targeting and placement (the so-called STP process) for reaching your customers are.
100% Online
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100% time flexible
Immediate start:
study when, where
and how fast you want.
Learn new skills
Thanks to compact tutorial lessons you will learn new skills faster than ever before.
Get your certificate
After completing this course, download your personal certificate